ADAGE POWER150: THE UK BLOGS

We thought that we might take a quick look at the Ad Age Power 150 - AdAge's now 580-strong list of marketing and communications weblogs - to see who would top the pile if we just looked at the UK.

Now, the problem is that there are a load of names that are absent (most notably, Spinning Around, of course). So it isn't a complete picture. However, it does give an interesting perspective on some of the top UK marketing and communications bloggers (in spite of the defects others may have found with it).

Listed below, the UK rank, the global rank and the blog name.

1. (29) David Airey
2. (52) Blogstorm
3. (60) NevilleHobson.com
4. (62) russell davies
5. (85) adliterate
6. (95) The Engaging Brand
7. (122) PR Blogger
8. (135) Crackunit
9. (145) Welcome to Optimism
10. (148) Modern Marketing
11. (160) Only Dead Fish
12. (163) Make Marketing History
13. (180) Fraser's Affiliate Marketing Blog
14. (188) A PR Guy's Musings
15. (190) Crenk
16. (195) PPC Blog
17. (245) Simonsays
18. (259) Hobo SEO UK
19. (272) Life Moves Pretty Fast
20. (276) greenormal
21. (292) Drew B's take on tech PR
22. (303) Beyond PR
23. (304) Blog Till You Drop
24. (321) Interactive Marketing Trends
25. (322) mediations
26. (334) 50-Plus Marketing
27. (341) Raw Stylus
28. (342) The Way of the Web
29. (347) Wadds' tech pr blog
30. (359) Faster Future
31. (380) Lewis 360
32. (381) ... the world's leading ...
33. (391) Brand Strategy Magazine Blog
34. (392) livingbrands
35. (409) The Friendly Ghost
36. (420) (Almost) Always Thinking
37. (471) Tell Ten Friends
38. (473) Nick Burcher
39. (482) Brandgym Blog
40. (485) [Bluurb] stuff and things
41. (487) A Mountain Dweller in the Thames Valley
42. (501) Unleashed on Marketing
43. (503) The New Marketing
44. (515) Simon Wakeman
45. (516) PR Voice
46. (519) All Things PR
47. (527) Living in a digital world
48. (537) Pudding Relations
49. (541) Offer and Acceptance
50. (554) PRwordSmith
51. (565) Indolent.com

UPDATE: Sorry, should've said that those looking for a similar chart-ey type thing could also look at the list that Scamp keeps - based only on Alexa rankings and on advertising (rather than marketing) weblogs, it's also a useful repository of good advertising thinking from around the web. HERE.

UPDATE 2: Er ... since people seem to be vaguely interested in this list, will make sure to have a look at it on a monthly basis.

Henceforth, will pop something up on the 1st of the month (so the next one will be 1st April) that tracks where all the UK bloggers stand. Will likewise mark up whether people have risen or fallen (within the overall global tables and within the UK chart). Will also track as new sites are added to the Power150 - noting that Scamp, LunarBBDO and a load of others aren't in there - but likely should be.

Right then ... consider it done from next month and henceforth.

Comments

[David Airey]

Now that looks very strange to me.

[Stephen Davies]

Hi guys,

For some reason Adage has a foreign flag (I'm not sure which country it belongs to?) next to my blog. It never used to but I can assure you I'm very British.

No. 122 - PR Blogger

Also noticed you're missing out Neville Hobson (www.nevillehobson.com) too.

Cheers

[James Gordon-MacIntosh]

Nice one. Thanks Stephen - missed those due to incorrect flagging by AdAge.

Apparently, you and Neville blog from Andorra. Have updated above.

Happy days.

Cheers,
J

[Stuart Bruce - Wolfstar]

The whole AdAge list appears to have gone tits up. My blog (A PR Guy's Musings) has dropped since the last time I checked from 78 to 188 and the flag is Andorra instead of the UK!

Also missing (because of an Andorra flag) is: Modern Marketing (148), Crackunit (135)
Russel Davies (62), Neville Hobson (60), David Airey (29 - Scotland)

[Stuart Bruce - Wolfstar]

Sorry just realised that David is on your list.

[James Gordon-MacIntosh]

Arse.

Just had a look and Andorra seems to be the country against a load of UK blogs. Which means that the whole thing needs re-doing.

Bugger. All sorted now.

[James Gordon-MacIntosh]

Thanks Stuart. Think that while you were popping up those notes, I was fiddling about trying to sort out the list!

Bloody Americans, eh, UK, England, Andorra. All pretty much the same - part of the United States of Europa.

Only one that I haven't included is TIGS, as Faris has gone Stateside - losing all sense of geography in the meantime, no doubt.

Ho hum.

[James Gordon-MacIntosh]

Er ... since people seem to be vaguely interested in this list, will make sure to have a look at it on a monthly basis.

Henceforth, will pop something up on the 1st of the month (so the next one will be 1st April) that tracks where all the UK bloggers stand.

Will likewise mark up whether people have risen or fallen (within the overall global tables and within the UK chart).

Will also track as new sites are added to the Power150 - noting that Scamp, LunarBBDO and a load of others aren't in there - but likely should be.

Right then ... consider it done from next month and henceforth.

[Simon Collister]

Nice work, James. Can't believe someone didn't get around to it before now! I feel happier about my UK rank than the overall (US) one. Not sure what's going on with the AdAge list. When it started as Todd Ands list I basked in the glow of being 125... now I am truly drizzly at no 242 :(

[James Gordon-MacIntosh]

No worries Simon.

Funnily, it seemed like the sort of thing that someone would already have done when we turned our minds to it.

Be interesting now, to be honest, to find out whether it changes enough in the course of a month to make it something that is actually worth tracking.

We shall see ...