... Literally, IKEA homes.
Ikea, through a partnership with engineers, Skanska, has gone into homes. Through BokLok, you can get your hands on a complete IKEA house!
Thankfully, you don't have to build these chaps yourself - the brand hasn't taken its flatpack mentality to that extent.
According to the site, the BokLok concept is all about not just cute houses, it is actually about "smart living" - creating living environments that deliver what people really want.
An example of an amazing business and brand-building idea - it takes IKEA into a whole new realm. Where it sits curiously happily.